The courses offered by Google and Meta can be completed online.
A few online courses by Google and Meta have been designed to teach you nuances of digital marketing, SEO and email marketing, among others.
The job seekers can find new employment avenues in the field of digital marketing as most of the corporate houses are rapidly moving to a complete digital environment. Digital marketing is emerging as one of the most promising fields for new jobseekers and professionals, who want to switch careers for better growth prospects. It’s important for job aspirants to upskill as the market standards.
Digital marketing has been gaining prominence in recent years as the companies and businesses are resorting to technology to focus on their target audiences.
Apart from the universities and educational institutions, many tech companies are currently offering free digital certificate courses to prepare the youth for jobs and teach them digital skills.
These courses can be completed entirely online and can enhance your skills, potentially leading to well-paying job opportunities. The job seekers could expect a better salary growth and higher positions in digital marketing roles after completing these courses.
Here are a few popular certificate courses from Google, Facebook parent Meta, and others:
Google Digital Marketing and E-commerce Professional Certificate
This course, offered by Google, is suitable for beginners. It has a duration of 6 months, with a commitment of 10 hours per week. You will learn the fundamentals of digital marketing and e-commerce, which can help you secure an entry-level job with ease. You can pursue this course for free. This course allows you to learn various skills, such as digital marketing, e-commerce marketing, display advertising, email marketing, and Search Engine Optimisation (SEO), among other skills.
Learning to attract customers and creating engagement is also a part of Google’s Digital Marketing and E-commerce Professional Certificate course. The online-programme teaches participants how to enhance customer engagement through digital marketing. In addition, learning SEO would prove to be a valuable skill.
The SEO professionals play a significant role in the digital field, and there is currently a high demand for them. Furthermore, you can find many other free courses on various online platforms that offer SEO training to upscale your game in the domain. Google also offers several free SEO courses to help you gain expertise in this field.
Meta Social Media Marketing Professional Certificate
This digital marketing course is offered by Meta, Facebook’s parent company. Beginners can enroll in this course to learn social media marketing and enter this field for better job prospects.
Social media marketing professionals are in high demand across various industries. This course is also available for free online. By enrolling, you can learn skills like performance advertising, digital marketing, brand management, social media marketing, and content marketing.
