Tag: Prada

  • Aggressive and Thrillingly Unflattering Clothes at Prada

    Aggressive and Thrillingly Unflattering Clothes at Prada


    Celebrities have been thin on the ground in Milan, in part thanks to fashion week’s conjunction with the Oscars, but a group came out for Prada, including Gal Gadot, Maya Hawke, Simone Ashley and Hunter Schafer.

    Ms. Schafer was wearing a pink top and gray briefs under a black satin coat, about a week after having worn a floral Prada sundress to the Independent Spirit Awards. Which was right after she had posted a video on TikTok noting that she had just received a new passport that, thanks to a Trump administration executive order, identified her as male. Even though, as a trans woman, she had had female gender markers on her documents since she was a young teen.

    “It’s impossible,” said Raf Simons, the Prada co-creative director, backstage, of Ms. Schafer’s situation. “But it’s happening.”

    And it’s part of the reason the question of femininity — what it looks like and what might define it now and in the future instead of in the past — was the question of the season for Mr. Simons and Miuccia Prada.

    Or rather, as Mrs. Prada said backstage, “What kind of femininity can you maintain in this difficult moment?”

    We are conditioned, Mr. Simons added, to think about that issue in a classic way, which generally is also a clichéd way: to embrace Ozempic and corsets and restrictions.

    But what if, they asked, you liberated yourself from all that? What if you ran screaming in the opposite direction?

    Cue a show conceived as a riposte to the whole idea of female stereotype. One that blew a raspberry in the eye of the male gaze and then turned its back for good measure. To a certain extent the exploration of ugliness and the imposition of unattainable female ideals have always been the existential subjects of Mrs. Prada’s career. Just as the tension between what she is trying to say (something political) with the seeming frivolity of her chosen vehicle (luxury fashion) has driven her designs. And her backstage conversations.

    Rarely, however, has the process looked so imperative. Or so much, frankly, like she and Mr. Simons were trolling the Miss Universe establishment and testing the limits of the Prada mystique.

    These are black times? Fine. Enter the little black dress — only imagine Audrey Hepburn playing the mad woman in Tiffany’s attic, storming out to a techno beat, ratting up her hair and letting out her seams. Then the little black dress might be a loose black schmatta, with just the ghost of a bow or some big, fabric-covered buttons. And things might mutate from there.

    Nothing fit quite right. Not the oversize knits that looked like sweater dresses gone survivalist, or the sofa-print Doris Day housedresses that seemed to have been pulled straight off a love seat, or the leather paper-bag waist skirts so un-body-con they jounced around the rib cage on their own. Instead of lingerie dressing there were scrunched-up pajama separates with the wrinkles baked in; instead of necklaces, jeweled ribbed necklines that appeared to have been severed from well-behaved cardigans; instead of buttons on a big gray overcoat, clusters of pearls, like little iridescent pustules. Their reshaping was more of a de-shaping.

    The result was aggressively, kind of thrillingly, unflattering (well, except for the lush shearling jackets that looked like mink, and the slick trousers — a few pieces have to be commercial). But it was also purposeful. These clothes weren’t trying to be charming and glamorous and failing. They were trying to force confrontation. They aimed to please no one except the body inside, freed from any binding, and the woman who inhabits that body.

    They definitely weren’t pretty, but they were something even more compelling: They were relevant.





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  • Prada Creates Genuine Pants Anxiety

    Prada Creates Genuine Pants Anxiety


    It is time, once again, for a conversation about men’s pants.

    And Prada is guiding that conversation. At its latest men’s runway show held here on Sunday, models wore trousers in one form and one form only: calf-tight. They were shrunken, squelched, suppressed. These pants were so narrow that they hugged the tops of the models’ cowboy boots, giving the illusion of a conjoined pant-boot mutation.

    As one showgoer put it on the way out, “Those were some skinny pants.”

    The shock of the shrunken pants hit particularly hard because the look was such a departure from what nearly all of the audience wore. Embodying the billowy tastes of the day, many editors and celebrities were dressed in pants spanning straight to supersize. (I, for transparency, was wearing jeans nearly double the size of anything the models trooped out in.)

    Backstage after the show, Raf Simons, one half of the creative team that designs Prada, stressed that he and Miuccia Prada were not making any strident declarations. The slim silhouette, a resounding echo of men’s fashion of the 2000s, simply felt right for this particular collection.

    “We try to not really dictate something or make a theory,” said Mr. Simons, who himself was in some free-fitting pants.

    Still, by the time I had departed the show, several friends (notably, those who tend to wear blousy pleated pants) had texted me about those taut trousers. Pants anxiety was on.

    Whether the Prada pair can turn back the tide toward tight pants is to be seen — and seems, frankly, unlikely. Mr. Simons is onto something about the role of designers today: They don’t really have the authority to dictate broad trends anymore.

    And so, startling though those tight pants were, it’s perhaps best to see past them to what was otherwise a vigorous Prada offering with much to chew on.

    “We do not want to limit ourselves,” Mr. Simons said after the show, which saw the models traipse along a precipitous multitiered runway constructed out of scaffolding.

    The collection, as the designers noted backstage, had a cinematic air, though Mr. Simons was reluctant to name any specific films that they had been inspired by. It was, he said, “up to the audience” to make their own assumptions.

    OK, I’ll give it a try. This audience member perceived “McCabe & Mrs. Miller” in the confident overcoats with rough-edged fur collars, and “Mr. Deeds Goes to Town” in a sly pajama suit (literally, a pair of pajamas cut similarly to a suit). Parkas with face-cloaking, oversize hoods called to mind none other than Kenny McCormick of “South Park.”

    There was also some “My Own Private Idaho” beaming through in tartan robe coats and sofa-soft leather blazers, which could have been resurrected from a thrift shop. Indeed, much of the collection had a pre-loved feel, particularly cowboy boots with curled-up toes that looked as if they had a few hundred miles on them already.

    Between the tight pants, baby-doll T-shirts and bare-chested models, this was also, conspicuously, the sexiest Prada men’s display in recent memory. As Mrs. Prada reflected after the show (which was occurring one day before Donald Trump’s inauguration in the United States), “the world is becoming so conservative” and, with the A.I. revolution at full-bore, is, perhaps, losing a piece of its humanity.

    The collection, she said, “was about romance — inspiring, liberating instinct.” And perhaps making you rethink the pants you’re wearing.



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  • Not Gucci and Louis Vuitton, first woman on the moon will wear spacesuit by this luxury label – Times of India

    Not Gucci and Louis Vuitton, first woman on the moon will wear spacesuit by this luxury label – Times of India


    In a thrilling partnership, astronauts on board NASA‘s maiden human mission to the lunar South Pole are set to wear suits from Prada. Axiom Space, a private space company has announced a partnership with the renowned Italian luxury brand for outfits in NASA’s Artemis 3 Mission slated for September 2026.

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    Most of the new spacesuits will be white, designed to reflect heat like the apparatus the Apollo astronauts used during that famous moonwalk over half a century ago.They will come with subtle grey and red stripes on them, however – an aesthetic identical to that of the Italy Luna Rossa America’s Cup boat, for which Prada also sponsors.
    Axiom Space president Matt Ondler spoke at the Milan press launch, pointing to cutting-edge engineering that goes into making these suits. “They are going into incredibly hazardous, extreme environments,” he said, adding that the innovative design was necessary for the mission’s objectives, such as identifying water craters at the moon‘s South Pole-one of the coldest areas in the universe.
    The extreme lunar South Pole’s requirements present stern conditions; temperatures can range from 54 degrees Celsius when in the sun to minus 203 degrees Celsius in shaded regions that have never seen the sun. Suits are crafted for optimal comfort and ensure adequate protection from harmful radiation and outer pressure while astronauts can walk outside for as long as eight hours without a spacesuit.
    The mission aims to be the first to land a woman on the moon, so all their space suits are unisex, flexible, and adapted for different sizes. According to Russell Ralston, the spacesuit program manager at Axiom, their garment designs integrate engineering and science with art in order to safeguard and comfort future moonwalkers.

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    One of the major challenges was the design of the boots, to be insulated and capable to withstand the varied moon terrain. Materials used details remain “confidential,” but Lorenzo Bertelli, marketing manager for Prada and son of the founder Miuccia Prada, says he is enthusiastic about the innovative nature of the project.

    Karan Johar trolled for his latest airport look, netizens term it a ‘disaster’

    It brings forth a sort of overlap between space exploration and luxury fashion, and has a precedent that will be integrated in the future for astronaut wear.





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  • Prada Showcases Womenswear Collection at Milan Fashion Week | – Times of India

    Prada Showcases Womenswear Collection at Milan Fashion Week | – Times of India


    Prada, the esteemed Italian luxury brand, delved into the archives for its latest womenswear collection showcased at Milan Fashion Week on Thursday, embracing contrasts and feminine nuances. Designers Miuccia Prada and Raf Simons introduced the fall/winter 2024 collection titled “Instinctive Romance” with an eye-catching all-black dress adorned with fluttery embellishments.
    The creative pair played with juxtapositions throughout the collection, incorporating dark wool skirts that revealed glimpses of a white or colorful silky layer beneath or in the back. The runway featured bomber jackets, coats reminiscent of 1950s silhouettes, and slim pencil skirts paired with form-fitting knits.

    A model wears a creation as part of the Prada women’s Fall-Winter 2024-25 collection presented in Milan, northern Italy, Thursday, Feb. 22, 2024. (AP Photo/Luca Bruno)

    Simons highlighted the importance of understanding history and heritage, stating, “We strive to create something beautiful and we cannot talk about beauty without looking at the past.” This sentiment guided their exploration of a slim silhouette, showcased through buttoned-up long shirts tucked into floor-length skirts in soft pastel hues.
    The collection exuded a romantic vibe, with sleeveless dresses in cream or pink adorned with floral embellishments and bows. Romantic details like ribbon belts added a whimsical touch to the overall aesthetic. Prada’s signature leather goods were prominently featured, with models carrying handbags suspended from straps on their lower arms. Military-inspired hats and small-framed sunglasses completed the looks.

    Italy Fashion Prada Women FW 24

    A model wears a creation as part of the Prada women’s Fall-Winter 2024-25 collection presented in Milan, northern Italy, Thursday, Feb. 22, 2024. (AP Photo/Luca Bruno)

    The runway, set against a backdrop resembling a stream and grass, was adorned with a selection of black ensembles that added depth to the show’s ambiance. Among the attendees were celebrities such as Emma Watson, Juliette Binoche, and Gwendoline Christie, showcasing Prada’s enduring appeal.

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    Milan Fashion Week, a pivotal event in the fashion calendar, continues until Monday, featuring renowned brands like Gucci, Versace, Dolce & Gabbana, and Giorgio Armani unveiling their latest collections.





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